a part of the food chain
This was something that I wanted to pass on from Josh, I thought it was good: The original concept of Rocketboom was to "report" on Internet/blog culture, but to also to be a part of the food chain. In that sense, we treat Blogdex and BoingBoing with the same authority as NYTimes (or at least I do). Like text blogging, its just another way of referencing something -- "I found this funny link today." That's it really, its just a videoblog.